About Alexandria Williams

alexandriawilliams headshot fithair expert and travel expert


Alexandria Williams is a Dallas native. She is a graduate of Texas Tech University where she holds two Bachelor degrees. Also, Alexandria also has certifications in Sports Nutrition, Digital Communications and Social Media from SMU and a running certification from RRCA.

Alex is FareCompare’s Media Relations Manager. This communications pro is essential to helping get FareCompare.com in the media spotlight when it comes to all things travel news, airfare advice and when to buy your tickets. But that’s not all; she is the key translator of complex data into unique consumer and impactful stories in the travel industry. From PR pitches, appearing on ABC Nightly News, CNN and USA Today, creating content, traveling to conferences and keeping up with the latest travel trends, Alex rarely slows down. Her background in marketing blends perfectly with FareCompare’s growing media presence. Combine that with her natural ability to be a storyteller at heart, and you have one of the most informed and travel savvy Media Relations Managers in the travel space.

When Alex switches gears, you can find her impacting the world by blogging all things running, healthy recipes, and is a known as the first and only FitHair expert. Alex was the co-founder of the popular Sporty Afros blog, which aims to help black women get active and health and co-creator of the Sporty Afros haircare line. After making her mark for almost seven years with the company, she took a leap of faith and resigned to found the Just Alex brand, which includes Just Alex and the new The FitHair Company. The FitHair is one of the newest leading digital dedicated to encouraging and helping women to achieve healthy hair and body from the inside out. Alex holds ambassadorships with Fitfluential, Beyond Meat and is the a founding member with PopSugar Fitness and Dallas Fitness Ambassadors. In 2016, Alex was chosen out of hundreds of submissions to be one of Women’s Health Action Hero’s.

Alex is a triathlete and marathoner, and currently a Director on the National Black Marathoners Association board and previously the WebChair on the Public Relations Society of America board. She is the only leading hair and fitness expert for national media outlets such as JET, Essence, Good Morning Texas, Fox Sports News and WFAA. A diverse blogger, avid Cowboys fan and lover of kale and neon you can catch her as a featured speaker at various workshops, seminars and expos discussing the essentials of nutrition for hair growth, fithair essentials, essentials tips for runners and much more.